Stop Selling
Commodity Security.
We build and operate an AI-native MDR program around your stack and your niche — so you sell something nobody else in your market can.
See what your MDR program looks like.
You're Reselling Someone Else's MDR. Your Customers Can Tell.
Every MDR vendor gives you the same pitch: white-label our service, mark it up, call it yours.
But it's not yours. It's the same dashboards, same alerts, same playbooks your competitor down the street is selling. Your customers get a generic product. You get squeezed on margin. And when a better deal shows up, there's nothing keeping them with you.
Meanwhile, the MSPs winning in their markets aren't reselling — they're running security programs built for their specific customer market.
That's the gap. And it's where you should be.
Our Approach
Bring your stack. We build the program.
Zaun is an AI-native MDR partner for MSPs and MSSPs who want to stop reselling and start owning. We work alongside you to design, build, and operate a managed detection and response program tailored to your market.
We build around what you already run.
Microsoft Defender, SentinelOne, CrowdStrike, Okta — whatever your customers are on. We don’t rip and replace. We integrate with your existing tools and build detection and response programs that fit how you actually work.
MDR designed for the markets you serve.
A healthcare MSP and a manufacturing MSP shouldn’t run the same security program. We build detection logic, response playbooks, and compliance mappings specific to your customers’ industries and risk profiles. That’s what makes your MDR worth paying for.
Your brand on the reports. Our team behind the scenes.
You handle customer relationships, L1 support, and QBRs. We handle detection engineering, threat investigation, and 24/7 monitoring. Your customers see you as the security expert — because that’s exactly what you are.
How It Works
How we build your MDR program
Design Your Program
30-minute callWe learn your stack, your customers, and your market. Together we design an MDR program that fits — what to detect, how to respond, how to price it, and which customers to target first.
Build and Integrate
Day 1We connect your tools, build detection logic for your verticals, create branded reporting, and train your team on security conversations. No new headcount. No SOC build.
Operate and Grow
For lifeWe run detection and response behind the scenes. You deliver the program, add customers, and expand into adjacent services — compliance, vCISO, vulnerability management. The niche is yours to grow.
Let's design your MDR program
What's Included
Security services you deliver with Zaun
Managed Detection & Response (MDR)
24/7 threat monitoring across endpoint, identity, and cloud — tuned to your customers’ industries. You deliver the program; we run the backend.
Cloud Security
Monitoring and threat detection across AWS, Azure, GCP, and hybrid environments. Misconfiguration alerts, identity risk, and cloud-native threat hunting for all clouds.
Compliance Monitoring
Continuous monitoring against SOC 2, HIPAA, CMMC, PCI DSS, and other frameworks. Audit-ready documentation your customers can hand to their auditors.
vCISO Services
Strategic security guidance, risk assessments, and board-ready reporting. We provide the expertise; you own the advisory relationship.
Security Reporting
Customer-facing reports that answer “what am I paying for?” Branded threat summaries, remediation tracking, and QBR materials.
Vulnerability Management
Continuous scanning and prioritized remediation guidance across endpoints, cloud, and applications.
Comparison
Commodity MDR vs. Niche MDR
| Category | Commodity MDR | Zaun Niche MDR |
|---|---|---|
| Detection | Same playbooks for every reseller | Tailored to your customers’ verticals |
| Stack | Their tools or nothing | Built around your existing stack |
| Brand | White-label, identical to competitors | Your program, your differentiation |
| Pricing | Razor-thin reseller margins | You set the price, you keep the margin |
| Customer relationship | Vendor owns the data and the playbook | You own everything |
| Competitive moat | None — anyone can resell | Real — nobody else has your program |
| Expansion | Limited to what they offer | Add compliance, vCISO, vuln mgmt on your terms |
Economics
The economics of niche MDR
Built for MSPs looking to grow by selling differentiated security services.
No Minimum Endpoints
Start with one customer or one hundred. There’s no minimum monitored endpoint count to get started — scale at your own pace.
No Long-Term Commitments
Month-to-month billing. No 12-month contracts, no lock-in. Stay because the program works, not because a contract says so.
Instant Onboarding
Design your program on a 30-minute call. Build and integrate on day 1. No weeks-long buildouts, no quarters of waiting.
Enterprise Security, Commodity Pricing
Give your customers enterprise-level security at commodity prices — and still take 40–60% margin on every sale. You set the price, own the relationship, and deliver an affordable package they can't get elsewhere.
Testimonials
What partners say
I’m impressed by the engineering — Zaun delivers a custom-fit MDR program without adding MSP friction, especially for smaller tenants.
Shane Stevens
CEO, CinchOps & ex-CTO of NinjaOne
FAQ
Common questions
No. You need someone who owns the customer relationship — but you don’t need analysts. We handle detection, investigation, and response. We train your team on the security conversations.
White-label MDR gives you the same product as every other reseller. Zaun builds an MDR program around your specific stack and your specific verticals. The detection logic, playbooks, and reporting are designed for your market — not everyone’s market.
We charge a percentage of the security revenue you generate — so our incentives are aligned. If you manage endpoints, it's per endpoint. If you only manage identities, it's per identity. We’ll model it out together on the call. Discounts for volume.
We can help you rebuild it around your niche. Many partners come to us already reselling generic MDR and want to shift to something they actually own and differentiate on.
50+ integrations. Microsoft 365, Defender, SentinelOne, CrowdStrike, Okta, Azure AD, and major PSA/RMM platforms (ConnectWise, Datto, etc.). If you’re running it, we can build around it. Don't see your integration? We can connect you in hours.
Day 1. We design your program on a 30-minute call, then build and integrate immediately. You can start selling right away.
No long-term contracts required. We’re confident in the model — most partners expand within 90 days.
Ready to stop reselling and start owning?
Book a 30-minute call. We'll look at your stack, talk about your market, and show you what a niche MDR program looks like for your business.
Become a Partner30-minute call · We'll share our screen and show real examples · No obligation